• Cherokee Spivey

  • Case Study

    CLtel Taps Infographics to Create Bite-Size Stories

    CLtel Marketing & Sales Manager Vernon Johnson shared his infographic ah-ha moment at StoryConnect 2025 during the Idea Exchange, one of the highest-rated sessions of event. Missed it? Here’s his story. When I would share early drafts of articles or blogs internally, I would hear, “OMG, this is long. I mean I like it, but […]
    Cherokee Spivey
    April 19, 2026
  • Case Study

    New Look, Same Feel

    Need to freshen up an iconic logo? Blachly-Lane Electric Cooperative Member and Public Relations Manager Pam Spettel wanted a contemporary spin on her co-op’s logo without straying too far from the current design. The logo of the Eugene, Oregon-based utility is iconic, so Pam said she did not want a brand new look or feel. […]
    Cherokee Spivey
    April 19, 2026
  • Blog

    Design Tips for Milestone Logos

    Whether your utility has powered the community for 25 years or is approaching the centennial mark, a logo unifies celebration messages.
    Cherokee Spivey
    April 19, 2026