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eBooks

  • Blog
    Content Planning

    How to Find Strategic Stories for 2022

    What unique ways will your utility add value to the community next year?

  • Blog
    Broadband, Broadband Marketing

    Manage the Message, Avoid Snags & Train Staff

    Cullman Electric teamed up with WordSouth to name the program and developed marketing and training support for the program.

  • Blog
    Crisis Communications

    Outages + Coffee

    Anna Politano, director of public relations and communications for the Oklahoma Association of Electric Cooperatives, shares insights from her thesis…

  • Blog
    Digital Marketing

    Make Human Connections

    Digital engagement—whether it’s day-to-day conversations or moving meetings online—graduated from a best practice to a MUST in 2020. To strengthen…

  • Blog
    Crisis Communications

    Coping with a Crisis: Before a Storm, Phone a Friend

    During a natural disaster, you may lose more than power. When Hurricane Michael hit Florida, it wiped out cellphone and…

  • Blog
    Digital Marketing

    eBooks: How to Harness Messaging + Social Media Guide

    We love sharing utility best practices on our blog, but some topics need more than a few paragraphs. Hello, eBooks.