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Month August 2017
Showing Consumers Why Public Power Matters
NWPPA and Ruralite Services joined forces to create MORE Powerful Together, a consumer-focused effort illustrating how consumers get more than energy from community-owned utilities.
Design Tips for Milestone Logos
Whether your utility has powered the community for 25 years or is approaching the centennial mark, a logo unifies celebration messages.
The Color Wheel, Reimagined
Trying to pick colors for a page layout, or looking for inspiration to freshen your brand hues? Adobe Color CC takes the color wheel online, offering three ways to find fresh color combinations.
How Color Choice Impacts Design
Your colors—whether used in a logo, brochure, or website—are part of your company’s brand. For the most part, utilities opt for safe, traditional colors. But as we work to connect with younger consumers, we should consider modern colors, too.