• Andy Johns

  • News

    Pioneer Team Supports Florida Utility Pioneers in Storm’s Path

    Pioneer donated $5,000 to the Florida Electric Cooperative Association’s Disaster Relief Fund as part of a national effort to help Utility Pioneers at all of Florida’s impacted electric co-ops recover from Hurricane Ian.
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    Andy Johns
    May 19, 2026
  • Blog

    Five Calix ConneXions Takeaways: Think Multi Gig, Deliver Experiences, Listen, Bring Social Proof and Focus on Innovation

    Calix ConneXions 2022 is always a great conference for broadband marketers, featuring a mix of peer panels and national experts. Here are five takeaways to help Utility Pioneers strengthen broadband programs.
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    Andy Johns
    May 28, 2026
  • Podcasts

    The Reluctant Salesperson

    What You’ll Learn Tom DuBos reveals what it really takes to be a good salesperson and how folks can embrace sales opportunities by seeing them as ways to meet needs. Guest Speaker Tom DuBos Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of Pioneer Utility Resources. StoryConnect The Podcast, […]
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    Andy Johns
    May 1, 2026
  • Podcasts

    Navigating Social Media

    What You’ll Learn Ian Cope shares thoughts on how utilities can navigate through the wilds of social media, summing up his panel at the 2022 NIC conference. Guest Speaker Ian Cope Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of WordSouth and Pioneer Utility Resources. StoryConnect The Podcast, helping […]
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    Andy Johns
    May 1, 2026
  • News

    Retired Arizona Communicator Named 2022 Dave D’Avanzo Award Winner

    Pioneer Utility Resources is pleased to announce Geoff Oldfather as the winner of the Dave D’Avanzo Communications Award for 2022. The award honors Pioneer's communicator of the year.
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    Andy Johns
    May 14, 2026
  • Podcasts

    Writing Tips for Myths, Folklore and Utility Magazines

    What You’ll Learn Camilla Mortensen, a University of Oregon journalism instructor and editor of Eugene Weekly, defines “solution journalism” and shares storytelling tips for utility communicators from the world of journalism and folklore. Guest Speaker Camilla Mortensen Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of WordSouth and Pioneer […]
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    Andy Johns
    May 1, 2026
  • Podcasts

    Leveraging the Smart Rural Community Designation

    What You’ll Learn NTCA’s Smart Rural Community Designation can be a powerful tool to help differentiate your telco — if you leverage it properly. Guest Speaker Melissa Lanzourakis Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of WordSouth and Pioneer Utility Resources. StoryConnect: The Podcast, helping communicators discover ideas […]
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    Andy Johns
    May 1, 2026
  • Podcasts

    Amplifying Your Community Relations

    What You’ll Learn Kurt Gruendling, the chair of the Foundation for Rural Services, discusses what programs are available from FRS and how to leverage those for maximum public relations value. Guest Speaker Kurt Gruendling Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of WordSouth and Pioneer Utility Resources. StoryConnect: […]
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    Andy Johns
    May 1, 2026
  • Podcasts

    Storytelling Through Photography

    What You’ll Learn How can being a better photographer make you a better storyteller? Documentary photographer Billy Weeks discusses how capturing the right photograph is more than just having technical skills and equipment, but knowing what story you are conveying with each element of an image. Guest Speaker Billy Weeks Show Notes Transcripts have been […]
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    Andy Johns
    May 1, 2026
  • Podcasts

    Retail Strategies for Broadband Providers

    What You’ll Learn Home Telecom invested in a co-working space and retail space to meet subscribers where they are. Guest Speaker Gina Shuler Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of WordSouth and Pioneer Utility Resources. StoryConnect: The Podcast, helping communicators discover ideas to shape their stories and […]
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    Andy Johns
    May 1, 2026
  • Podcasts

    Marketing Broadband to the Newest Members of Your Community

    What You’ll Learn The best time to acquire a new broadband customer is when they move to your community. What are some providers doing to target new residents? Guest Speaker Laura Withers, Vice President of Strategic Communications, NTCA Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of WordSouth and […]
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    Andy Johns
    May 1, 2026
  • Podcasts

    Sales Tips from a Pro

    What You’ll Learn Jodi Sjolie has sold everything from broadband to vacuums, and she says sales has a lot more to do with listening than talking. Guest Speaker Jodi Sjolie Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of WordSouth and Pioneer Utility Resources. StoryConnect: The Podcast helping communicators […]
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    Andy Johns
    May 1, 2026