Take time during an interview to build a relationship with your subject. Use these four tips during your next interview: Listen. Show you care. Ask for more. And remember: time equals trust.
Since many of our members and public power friends couldn’t make it to NRECA's communications and marketing conference, here are 4 solid learning CONNECTions.
For the last year NRECA and Touchstone Energy have been working on engagement tactics for young consumer-members. New tools and supporting research debuted this week. Since some of our utility members are not electric co-ops, we wanted to share some helpful insights.
Northern Wasco County PUD freelance writer Kathy Ursprung knows the creative power of haikus. When Kathy finds herself feeling pressure, she has an unconventional way to calm her nerves and focus her writing. She writes poetry.
Everyone needs a hero. At Ruralite, we look up to linemen. That's why April is one of our favorite months. Utilities across America are taking time to celebrate 117,600 power line champions on April 8 or April 18. Are you ready? If not, never fear. We have you covered.
This week Facebook CEO Mark Zuckerberg shared his privacy-focused vision for social networking. What does this mean for public power utilities? Train staff, be nimble, use Messenger, and create engaging experiences.
Think of a story as a house. Many writers and photographers never get past the front yard. To help readers care about your story, take time to develop trust with your subject. Go inside the home to uncover the story’s heart.
Wouldn’t it be nice if everyone loved your utility? The great folks at Touchstone Energy identified several factors that impact consumer satisfaction. Use these tips to boost consumer happiness!