One of the best features of public power utilities is the way we share best practices and tools. To help you prepare for hurricanes, wildfires, snowstorms and other types of extended outages, we’re working on a new eBook, Coping with a Crisis.
Budgeting and strategy meetings are underway as we prepare for 2020. Odds are you’ve been given a list of programs and messages you need to get out to consumers next year. Thankfully you don’t need to start from scratch. We can help.
Every year we develop new messages for utility programs. But sometimes in our rush to get a message out to consumers, we forget to start with staff. Does everyone at your utility share your vision?
Take time during an interview to build a relationship with your subject. Use these four tips during your next interview: Listen. Show you care. Ask for more. And remember: time equals trust.
Since many of our members and public power friends couldn’t make it to NRECA's communications and marketing conference, here are 4 solid learning CONNECTions.
For the last year NRECA and Touchstone Energy have been working on engagement tactics for young consumer-members. New tools and supporting research debuted this week. Since some of our utility members are not electric co-ops, we wanted to share some helpful insights.
Northern Wasco County PUD freelance writer Kathy Ursprung knows the creative power of haikus. When Kathy finds herself feeling pressure, she has an unconventional way to calm her nerves and focus her writing. She writes poetry.
Everyone needs a hero. At Ruralite, we look up to linemen. That's why April is one of our favorite months. Utilities across America are taking time to celebrate 117,600 power line champions on April 8 or April 18. Are you ready? If not, never fear. We have you covered.
This week Facebook CEO Mark Zuckerberg shared his privacy-focused vision for social networking. What does this mean for public power utilities? Train staff, be nimble, use Messenger, and create engaging experiences.
