Efficiency Services Group, Pioneer's energy efficiency, and conservation service, unveils a new logo and a fresh, solutions-focused website. Learn about ESG's website redesign process and elements you should consider for your website.
If you’ve ever had to deal with a crisis, wished for better continuity across your communication channels, or dreamed of going on vacation(!), try a content calendar.
Facebook and Instagram Stories are gaining popularity with public power communicators. Watch two videos packed with peer examples, then learn how to share Stories to engage your consumers.
Hydropower Flows Here, a BPA educational initiative, works to increase public awareness of the value of hydropower. And now through Pioneer Social, utilities can easily share the latest #HydroFlowsHere social media content across social channels!
With the rise of messaging, crisis communication plans must address how to use Facebook Messenger during an extended outage. These tips from our eBook, Coping with a Crisis, outline which tools help utility communicators manage consumer messages.
Connecting with consumer-members online starts by sharing the human side of your story. Our eBook, How to Be Human in a Digital World, shares six ways to strengthen your relationship with consumer-members online.
As public power employees, many of us forget our business model is amazing (and rare). Take advantage of October as a time to share your story and help your staff and consumer-members get excited about community-owned power!
During a natural disaster, you may lose more than power. When Hurricane Michael hit Florida, it wiped out cellphone and internet service. Before a storm hits, it’s wise to phone a friend (or two) and get social media backups in place. Learn how.
