Unlike a typical campaign, designing graphics to highlight all 7 cooperative principles presents a challenge. As we get ready to celebrate National Cooperative Month in October (cake, confetti, content, check!), we're showcasing ways to share pride in our principles.
Digital engagement—whether it’s day-to-day conversations or moving meetings online—graduated from a best practice to a MUST in 2020. To strengthen your digital engagement chops, download our new eBook, How to Be Human in a Digital World.
Since Pioneer Utility Resources was founded in 1956, more than $2.5 million has been returned to our members. The tradition continued last week, when the communications co-op mailed checks totaling $178,355.60 to 98 utility members.
Learn how the #UtilityPioneers at Kaua’i Island Utility Cooperative, Hawaii, used mask mandates as an opportunity to support local businesses and creatively share their story!
As the number of journalists decline, public power communicators face new challenges when trying to get coverage of utility activities. Do you know how to connect with media and get your story out there?
A freelance writer asked us for phone interview advice last month, so we turned to the experts: the NewsData reporting team. We hope their insights help strengthen your reporting in a social-distance world!
Some utilities are switching up social and local page content by looking for positive, sharable moments. Stay positive with these ideas from your peers!
To understand how an extended crisis impacts communicators, we interviewed two #UtilityPioneers in our award-winning eBook, Coping with a Crisis. Two of the findings ring true in today's social-distancing reality: Make time to breathe, and scout (from a distance) for powerful stories.
To help you prepare for hurricanes, wildfires, snowstorms and other types of extended outages, we share best practices in this eBook, Coping with a Crisis. The publication offers insights from battle-tested communicators who survived losing critical communication channels during 2018’s Hurricane Michael. It features crisis communication plans from Oregon, Nevada and Florida, with handy tools […]
NRECA’s Spotlight on Excellence Awards program, notified 2020 winners last week. We (giddily) ran through the list and were excited to see Alaska and Oregon Pioneer partners shining. And we were over the moon when three of Pioneer’s entries won gold, too!
Many utility staff started working from home this week, some for the first time. Struggling with the shift? Here are four working from home myths and ways you can be successful in a social distance-driven world.
