Want to get your utility featured in RE Magazine, Bulletin, or Public Power magazines? We talked to the experts to learn what kind of stories deserve regional and national attention.
How are new programs born? Who gives editors ideas for basic book content, then offers feedback on the draft editorial calendar? Meet Ruralite Services’ Communications Committee.
Why is it so hard for people to see your Facebook content? Competition. This article reviews several frequency studies and News Feed changes. Then we offer 3 strategies for reaching your Facebook fans.
Ruralite Services teamed up with the Northwest Public Power Association to create free communication tools with a clear message: More Powerful Together.
Do your employees know how much personal posts can impact a utility’s reputation? It is critical to have a comprehensive social media policy paired with staff training to support the policy, too. We walk you through policy and training best practices in a new 18-minute training video.
Adjectives and adverbs modify a word by emphasizing information. Just as color adds depth to a photograph, modifiers add meaning and color to stories. But too much saturation leaves readers feeling overwhelmed. These 3 tips help harness colorful language.
Why does the public power model matter? It’s not enough to tell consumers we are safe, reliable and affordable. That’s how we do our work, not why we do it. Answering why is the heart of Ruralite Services and NWPPA’s consumer-focused content partnership, #MorePowerfulTogether.
