• Pioneer Utility Resources

  • All-In Pricing Campaign

    Clear, transparent pricing without small print and hidden fees? Yes, please! The Federal Communications Commission mandates that satellite and cable television providers display service costs as a single line item on promotional materials if a price is included in those promotional materials and on subscriber bills (FCC-CIRC2403-04). The deadline for large providers was in December; […]
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    Pioneer Utility Resources
    April 19, 2026
  • Blog

    Six Ways to Deliver Stronger Video Stories

    Are you trying to add more video to your storytelling? Whether you’re capturing lineworkers restoring service after a storm or filming moments at community events, a high-quality video shares your message loud and clear. At the same time, shaky and poorly composed videos distract from your story. Use these six tips to make sure your next video story shines.
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    Pioneer Utility Resources
    May 27, 2026
  • Blog

    Save Time and Energy with Artificial Intelligence Tools and Message Management

    Every fall public power communicators across the Northwest meet up to trade ideas and find cooperative solutions at the Northwest Innovations in Communications Conference, organized by the Northwest Public Power Association. We asked a first-time attendee to share his top takeaways from the event.
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    Pioneer Utility Resources
    May 27, 2026
  • Thinking Big: Wiregrass EC Emphasizes the ‘Why’ of Working Safe
    Case Study

    Thinking Big: Wiregrass EC Emphasizes the ‘Why’ of Working Safe

    This article originally ran in February 2023’s edition of RE Magazine, a publication of NRECA. We loved teaming up with Pioneer Member Wiregrass Electric Cooperative to create this campaign, so we’re sharing it here, too! By Erin Kelly, NRECA At Wiregrass Electric Cooperative in Alabama, the safety posters hanging in the lineworker meeting room are hard […]
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    Pioneer Utility Resources
    May 19, 2026
  • News

    Free resources to help #UtilityPioneers celebrate Customer Service Appreciation Week

    To help your utility celebrate front-line employees, Pioneer offers a free Customer Service Appreciation campaign in Pioneer Studio, our cloud-based customizable marketing content platform.
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    Pioneer Utility Resources
    May 14, 2026
  • Blog

    Supporting Military Families with Flexible Opportunities

    We’ve proudly employed more than a dozen military spouses representing Army, Navy, Air Force, Marines, and even the Space Force families. Learn why we're committed to making a difference.
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    Pioneer Utility Resources
    April 19, 2026
  • Blog

    Alyssa McDougle Joins Editorial Team

    Meet Alyssa McDougle, Pioneer's new editorial assistant. Since joining our team in March, Alyssa has formed solid connections with both our editorial team and magazine readers.
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    Pioneer Utility Resources
    April 19, 2026
  • Blog

    Tired of 2020? Focus on 2021

    It’s been quite a year. If you—like many of us—are tired of the roller coaster that is 2020, take a break and look ahead to 2021. How are you planning...
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    Pioneer Utility Resources
    April 19, 2026
  • Blog

    How to Harness Online Collaboration Tools

    Since the spread of COVID-19 began and social distancing went into effect, more public power staff are working from home. While we adapt to drastic changes in our lives, working...
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    Pioneer Utility Resources
    April 19, 2026
  • Blog

    Mandi Hitt & Trudy Tracy Named 2019 Communications Team of the Year

    Congratulations to Raft River Rural Electric Cooperative Communications Manager Mandi Hitt and Receptionist Trudy Tracy on winning the award for 2019 Pioneer Utility Resources Communications Team of the Year.
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    Pioneer Utility Resources
    April 19, 2026
  • Blog

    5 Tips From NRECA’s Young Member Engagement Effort

    5 tips to reach younger public utility consumers.
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    Pioneer Utility Resources
    April 19, 2026
  • Blog

    Custom Calendars Your Members Will Love

    Pioneer Utility Resources (formerly Ruralite Services) offers affordable options to create calendars your fans will love.
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    Pioneer Utility Resources
    April 19, 2026