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  • Blog
    Magazines

    Where to Share Your News

    Want to get your utility featured in RE Magazine, Bulletin, or Public Power magazines? We talked to the experts to…

  • Blog
    Writing

    How to Make Readers Fall in Love with Your Story

    Our assistant editors offer 4 tried-and-true ways to help readers fall in love with your stories.

  • Blog
    Writing

    Breaking the News

    You need to get the word out. But how can you pitch a story to catch a reporter’s interest? A…

  • Blog
    Photography

    4 Tactics for Shooting Memorable Moments

    Challenge yourself to make pictures that go beyond mere records of someone doing something. See if you can capture a…

  • Blog
    Writing

    Writing Profile Articles: The Interview

    You’ve queried, researched and prepared. Now it is time to interview the subject of your profile article. Here is a…

  • Blog
    Writing

    Spotlight: Tips for Digital Storytelling

    As utility communicators, some of our greatest inspiration comes from our peers’ success. NRECA’s 2017 Spotlight on Excellence Awards celebrated…

  • Blog
    Writing

    Spotlight: 5 Ways to Help Your News Story Shine

    We’re highlighting best practice tips from NRECA's 2017 Spotlight on Excellence Award winners. First up is Geoff Oldfather, manager of…

  • Blog
    Writing

    Footloose Steps for Planning Monthly Content

    You may not wear dancing shoes at deadline time, but here are several Footloose Kevin Bacon-era ways to ease the…

  • Blog
    Writing

    Write for Readers

    Whether you are tackling stories about utility programs or a feature on a community leader, never lose sight of the…

  • Blog
    Writing

    How & Why Questions Matter

    Your story may have a piece missing. Writers often check off who, what, when and where questions, but neglect why…

  • Blog
    Writing

    Story Tip: Connect the Dots

    Looking for feature story topics? Traci Brock, a member services representative and communicator for Wasco Electric Cooperative in The Dalles,…

  • Blog
    Writing

    5 Tricks for Writing Engaging Headlines

    Headlines tempt readers into a story or turn them away. Use these 5 tips to catch readers' attention and keep…