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Free Storytelling Tools Help you Keep It Cooperative

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Megan McKoy-Noe, CCC

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Pumpkin spice is stocked, leaves are turning gold… hellooooooo, fall. Are you ready to celebrate cooperatives?

Consider us your cozy co-op sweater, ready to wrap you up in storytelling tools and ideas for October’s National Cooperative Month.

This fall is extra special; the United Nations kicks off the 2025 International Year of Cooperatives in November. That’s right — we’re celebrating cooperation for a FULL YEAR! If only people would support pumpkin spice equally. Sigh.

Pioneer’s storytellers celebrate this special time of year with free resources and ideas. Our 2024 theme, Keep It Cooperative, centers on five core messages:

  1. Co-op. Connect. Succeed.
  2. Innovation Driven by You
  3. Building Connections
  4. Here for Our Members
  5. Locally Grown for Growth

Campaign Includes:

  • Campaign logo/branding
  • Magazine/newsletter story: Keep It Cooperative, 884 words
  • Leadership editorial: Why We Keep It Cooperative, 438 words
  • Full page print ad
  • Half page print ad
  • Flyer for office, community spaces
  • Billstuffer
  • Bill ad images, sample message
  • Social content

Enter your email to receive your Keep It Cooperative storytelling tools:


We’d love to see how you use this campaign, and let us know if there are other things we can do to help you celebrate! Send your celebration examples and ideas to hello@pioneer.coop.

Want to learn more about the 2025 International Year of Cooperatives?

We’ve been interviewing co-op cheerleaders on “The StoryConnect Podcast” to share community impact ideas; follow us on your favorite podcast platforms for inspiration. We’re also working with co-op partners to celebrate; here’s a handy guide from the National Cooperative Business Association with an outline of how you can join the global co-op celebration.

More Ideas to Celebrate Cooperation:

  • Podcasts
    The StoryConnect Podcast

    Getting Ready for ‘The Year of the Co-op’ in 2025

    What You’ll Learn We’re gearing up to celebrate the United Nations’ International Year of Cooperatives in 2025, so we’ve invited…

  • Podcasts
    The StoryConnect Podcast

    Weaving the Co-op Difference into Economic Development and Staff Storytelling

    What You’ll Learn Do you have a local network of cooperative storytellers? From his dual roles as an economic development…

  • Podcasts
    The StoryConnect Podcast

    Working with Different Kinds of Co-ops to Build Our Shared Story

    What You’ll Learn Food co-ops, credit unions, utilities and other types of co-ops may serve different needs, but we share…

  • Blog
    Community Engagement

    How to Shop Co-op

    One of the best ways to get staff excited about working for a cooperative is through food and cooperative-sourced gifts.…