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Month January 2022
Four Ways to Turn Utility Goals into Stories
Once you have a list of communication targets for 2022, use utility goals to develop key messages. Then find local stories to bring those messages home. Here are four examples of matching utility goals with key messages, then generating story ideas to make your goals a reality.
Five Keys to Managing Consumer Expectations
Are you managing consumer expectations? CrowdFiber's Sara Gentry shares five ways you can keep consumers happy: understand who you're talking to, be realistic, stay in touch, avoid disappointment and always show gratitude.
Hey Google: How To Help Consumers Find You
When consumers Google broadband or energy efficiency, will they find you? Get search engine optimization tips and learn how you can use Google Business Profile to help consumers connect with you.
Content and Community Shine in Pioneer Website Redesign
Our website has been rebuilt to better share our story. Learn how our team kept inspiration, solutions and brand unity in mind to make www.Pioneer.coop a trusted resource for utility communicators, and let us know what you think of the new design.