As technology evolves, so do the challenges kids face while navigating the internet. CTC's Jenn Wilson-Kolesar shares how her telco created a children’s book, "Cyber Tech Critters," to engage kids and instill online safety lessons.
A content planner brings all of your communication channel planning into one place (website, social media, magazine, newsletter, on-hold message, bill insert, etc.). We packed our 2027 guide with important industry dates (both broadband and electric topics) and handy tips for finding and sharing your story next year!
Sometimes the best storytellers aren't on your communications team--they're at your kitchen table. In this episode, White River Valley Electric Cooperative's Jaime Dopp shares how a simple video series featuring lineworkers' children captured hearts, racked up thousands of views and reminded members why this work matters.
Couldn't make it to StoryConnect? We missed you, and we hope you can join us April 5-8, 2027, in Santa Fe, New Mexico, for our next conference adventure. Here are some key learning moments for folks who couldn’t join us in the real.
From cross-branding and tournaments to a local college team sporting the utility's name on its arena, Michigan's Midwest Energy & Communications plugs directly into a high-bandwidth internet subscriber audience. Candy Riem shares how Team Midwest turned an esports sponsorship into an effective broadband marketing story.
Who helped you strengthen your voice and better understand the industry? Help us celebrate unsung heroes in our industry by nominating them for the 2026 Dave D’Avanzo Communications Leadership Award. Nominations are open through April 24.
KPIs, NPS, churn—oh my! Data doesn’t have to be daunting. Ty Houglum, CIO at ECE Fiber, shares how his team turns numbers into action, building a culture that makes data meaningful, not mysterious.
We’re two months away from StoryConnect! Our agenda previews what you’ll learn this year, including concise writing, reframing your story for kids, an expanded idea exchange and so much more! Get our top seven learning moments on the blog, then dive into the full agenda for session descriptions. A few spots are left. Sign up to join us on the Puget Sound today!
A blank page can be scary—unless you already know what you’re writing. In this episode, Mt. Wheeler Power’s Christina Sawyer shares how using AI to brainstorm story ideas at the start of the year gave her more time to research, write with confidence and even inspire other utilities through the Ruralite share package.
From teaching 95-year-olds to stream their favorite shows to connecting the 5,000th home to fiber, Beacon Broadband proves inclusion and innovation go hand in hand. Bill Gerski shares how their Connected Senior Program bridges generations and the ways other Utility Pioneers can replicate the success in their own communities.
