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    Marketing, Marketing Campaigns

    Move Toward Planning

    If you’ve ever had to deal with a crisis, wished for better continuity across your communication channels, or dreamed of…

  • Blog
    More Powerful Together

    Fresh, Powerful Content for 2020

    Forget resolutions. Start a More Powerful Together Revolution!

  • Blog
    Inside the Magazine

    Inside the Magazine: January

    Discover how our members are communicating with their readers in the latest editions of Ruralite, Florida Currents, and Currents magazines.

  • Blog
    Social Media

    Kick-Start 2020 with Social Stories

    Facebook and Instagram Stories are gaining popularity with public power communicators. Watch two videos packed with peer examples, then learn…

  • Blog
    News, Pioneer News

    Mandi Hitt & Trudy Tracy Named 2019 Communications Team of the Year

    Congratulations to Raft River Rural Electric Cooperative Communications Manager Mandi Hitt and Receptionist Trudy Tracy on winning the award for…

  • Blog
    Inside the Magazine

    Inside the Magazine: December

    The magic of the holiday season is here. See how our members are celebrating in the latest editions of Ruralite,…

  • Blog
    Social Media

    Maximizing the Power of Social Media Just Got (a lot) Easier

    Meet Pioneer Social, a robust social media management software platform built specifically for public power utilities. It is packed with…

  • Blog
    Digital Marketing

    Do Consumers Know Where Power Comes From?

    Hydropower Flows Here, a BPA educational initiative, works to increase public awareness of the value of hydropower. And now through…

  • Blog
    Inside the Magazine, Plugged In, Power Lines

    Inside the Magazine: November

    November is the month for gratitude. See how our members are celebrating in the latest editions of Ruralite, Florida Currents…

  • Blog
    Crisis Communications

    Coping with a Crisis: Don’t Shoot the Messenger. Use it.

    With the rise of messaging, crisis communication plans must address how to use Facebook Messenger during an extended outage. These…

  • Blog
    Inside the Magazine, PowerLines, series on rural health care, VoiceBox column

    Inside the Magazine: October

    Discover how our members are celebrating an eventful October with their readers in the latest editions of Ruralite, Florida Currents…

  • Blog
    Marketing, Marketing Campaigns

    Truck or Treat! Halloween Parade Ideas

    Halloween parade ideas for utilities.

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