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Pioneer Utility Resources
Pioneer Utility Resources//Member Consumer
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Member Consumer

  • Blog
    Marketing, Member Consumer, Member/Consumer Experience, Writing

    Edit for Experience: How Word Choices Shape the Story You Tell  

    Next time you work on a marketing campaign, edit not just for errors, but for experience. Madison Knight, one of…

    Madison Knight

    ImageOctober 6, 2026
  • Blog
    Community Engagement, Consumer Ed, Consumer Education, Marketing, Marketing Campaigns, Member Consumer, Member/Consumer Experience

    Don’t Lose Them in Translation: How to Make Your Story Accessible in Other Languages

    Translation works best when it’s treated as part of serving your audience, not an extra step at the end. Get…

    Hianna Sabo

    ImageFebruary 26, 2026
  • Blog
    Community Engagement, Member Consumer, Member/Consumer Experience, Staff Engagement

    Six Keys to Designing Community Programs

    Your engineering department carefully plans new substations and feeders. Do you give the same attention to your community programs? Use…

    Anne Harvey

    ImageMay 21, 2024
  • Blog
    Community Engagement, Member Consumer, Member/Consumer Experience

    Eight Questions You Need to Ask in Your Next Consumer-Member Survey

    You want to know what your consumer-members think about you, but what should you ask? Researcher and Pioneer partner John…

    John Marling

    ImageApril 30, 2024
  • Blog
    Content Planning, Marketing, Marketing Campaigns, Member Consumer, Member/Consumer Experience, News, Photography, Pioneer News, Writing

    Marketing Ideas, Writing and Photo Coaching and Fun Networking in a Beautiful Place: StoryConnect 2024

    StoryConnect blends solid storytelling sessions with networking adventures. Learn about this year's writing and photography instructors, Teddy Feinberg and Chris…

    Mike Teegarden

    ImageJanuary 3, 2024
  • Blog
    Artificial Intelligence, Content Planning, Member Consumer, Member/Consumer Experience, Podcasts

    Save Time and Energy with Artificial Intelligence Tools and Message Management

    Every fall public power communicators across the Northwest meet up to trade ideas and find cooperative solutions at the Northwest…

    Pioneer Utility Resources

    ImageOctober 18, 2023
  • Blog
    Member Consumer, Member/Consumer Experience, Staff Engagement

    Georgia Co-op CEOs: We Need to Communicate Co-op Culture, Careers and Community Impact

    What do utility leaders want you to communicate? A panel of Georgia electric co-op CEOs discussed the need to use…

    Megan McKoy-Noe, CCC

    ImageSeptember 26, 2023
  • Blog
    Marketing, Marketing Campaigns, Member Consumer, Member/Consumer Experience

    Use Transparency and Education in Rate Adjustment Communications

    Rates going up? You’re not alone. Jeremy Tucker, CCC, is one of the Utility Pioneers sharing rate increase communication experience…

    Jeremy Tucker, CCC

    ImageJuly 11, 2023
  • Blog
    Broadband, Broadband Marketing, Marketing, Marketing Campaigns, Member Consumer, Member/Consumer Experience

    G.O.A.T.’s Retirement Demonstrates the Value of Stories

    We don’t often cover sporting news on this blog. There are plenty of places for that. But Tom Brady’s retirement…

    Andy Johns

    ImageFebruary 7, 2023
  • Blog
    Broadband, Broadband Marketing, Digital Marketing, Marketing, Marketing Campaigns, Member Consumer, Member/Consumer Experience

    Timeless Storytelling Insights from Thomas Alva Edison

    The first bill for electricity — a whopping $50.40 — was paid to Edison Electric Light Company 140 years ago…

    Megan McKoy-Noe, CCC

    ImageJanuary 18, 2023
  • Blog
    Broadband, Broadband Marketing, Marketing, Marketing Campaigns, Member Consumer, Member/Consumer Experience, StoryConnect, Writing

    Three Ways StoryConnect Strengthens Your Story

    At StoryConnect, rural telco and electric utility communicators swap stories, share inspiration and connect with peers. Never been? Discover some…

    Megan McKoy-Noe, CCC

    ImageJanuary 12, 2023
  • Blog
    Magazines, Member Consumer, Member/Consumer Experience, News, Pioneer News

    Reader Survey Shows Strong Preference, Loyalty for Print

    Pioneer partnered with statewide magazine editors to conduct a national magazine readership survey. The results answer commonly asked questions from…

    Leon Espinoza

    ImageAugust 30, 2022

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