Ready to Write Your Way Around the Seven Seas Cs?
Pioneer’s editorial team led three sessions to strengthen seven writing skills (download a PDF of the checklist):
- Clear
- Credible
- Concise
- Connecting
- Complete
- Compelling
- Call to Action
Writing Captains:
Notes from Navigation Activities:
1. CLEAR
- Could a newcomer understand this?
- Have I defined any technical terms?
- Are my examples specific and concrete?
- Is my main point obvious in the first paragraph?
2. ⚓ CREDIBLE
- Are my facts accurate and current?
- Have I cited my sources?
- Is my grammar and spelling correct?
- Have I double-checked any numbers or statistics?
3. ✂️ CONCISE
- Have I eliminated unnecessary words?
- Are my sentences direct and active?
- Have I removed redundant information?
- Could any paragraphs be shorter?
4. ❤️ CONNECTING
- Does my writing sound human and genuine?
- Have I considered my audience’s perspective?
- Am I using an appropriate tone?
- Have I included relevant examples for my readers?
5. COMPLETE
- Have I answered the who, what, when, where, why?
- Did I address likely questions?
- Have I provided necessary context?
- Is there a clear way to get more information?
6. ⭐ COMPELLING
- Have I explained why this matters?
- Is there an emotional or practical hook?
- Have I included engaging details or stories?
- Would I want to read this?
7. CALL TO ACTION
- Is there a clear next step?
- Have I made it easy to take action?
- Is my call to action specific and achievable?
- Have I created a sense of purpose or urgency?
Ready to Write Your Way Around the Seven Seas Cs?
Pioneer’s editorial team led three sessions to strengthen seven writing skills (download a PDF of the checklist):
- Clear
- Credible
- Concise
- Connecting
- Complete
- Compelling
- Call to Action
Writing Captains:
Notes from Navigation Activities:
1. CLEAR
- Could a newcomer understand this?
- Have I defined any technical terms?
- Are my examples specific and concrete?
- Is my main point obvious in the first paragraph?
2. ⚓ CREDIBLE
- Are my facts accurate and current?
- Have I cited my sources?
- Is my grammar and spelling correct?
- Have I double-checked any numbers or statistics?
3. ✂️ CONCISE
- Have I eliminated unnecessary words?
- Are my sentences direct and active?
- Have I removed redundant information?
- Could any paragraphs be shorter?
4. ❤️ CONNECTING
- Does my writing sound human and genuine?
- Have I considered my audience’s perspective?
- Am I using an appropriate tone?
- Have I included relevant examples for my readers?
5. COMPLETE
- Have I answered the who, what, when, where, why?
- Did I address likely questions?
- Have I provided necessary context?
- Is there a clear way to get more information?
6. ⭐ COMPELLING
- Have I explained why this matters?
- Is there an emotional or practical hook?
- Have I included engaging details or stories?
- Would I want to read this?
7. CALL TO ACTION
- Is there a clear next step?
- Have I made it easy to take action?
- Is my call to action specific and achievable?
- Have I created a sense of purpose or urgency?
Ready to Write Your Way Around the Seven Seas Cs?
Pioneer’s editorial team led three sessions to strengthen seven writing skills (download a PDF of the checklist):
- Clear
- Credible
- Concise
- Connecting
- Complete
- Compelling
- Call to Action
Writing Captains:
-
-
-
Deputy Editorial Director
Notes from Navigation Activities:
1. 
CLEAR
- Could a newcomer understand this?
- Have I defined any technical terms?
- Are my examples specific and concrete?
- Is my main point obvious in the first paragraph?
2. ⚓ CREDIBLE
- Are my facts accurate and current?
- Have I cited my sources?
- Is my grammar and spelling correct?
- Have I double-checked any numbers or statistics?
3. ✂️ CONCISE
- Have I eliminated unnecessary words?
- Are my sentences direct and active?
- Have I removed redundant information?
- Could any paragraphs be shorter?
4. ❤️ CONNECTING
- Does my writing sound human and genuine?
- Have I considered my audience’s perspective?
- Am I using an appropriate tone?
- Have I included relevant examples for my readers?
5. COMPLETE
- Have I answered the who, what, when, where, why?
- Did I address likely questions?
- Have I provided necessary context?
- Is there a clear way to get more information?
6. ⭐ COMPELLING
- Have I explained why this matters?
- Is there an emotional or practical hook?
- Have I included engaging details or stories?
- Would I want to read this?
7. CALL TO ACTION
- Is there a clear next step?
- Have I made it easy to take action?
- Is my call to action specific and achievable?
- Have I created a sense of purpose or urgency?
SVP, Content
Editorial Director
CLEAR
COMPLETE 
CALL TO ACTION