Month January 2023

Three Shopping Tips to Find Branded Items Members Love
Flyswatters, coffee beans and bucket trucks, oh my! We all need ideas of gifts to buy. Since spring is meeting time for many Utility Pioneers, we asked Pioneer’s storytellers (and branded item collectors!) to share the best branded gifts they’ve seen.

Timeless Storytelling Insights from Thomas Alva Edison
The first bill for electricity — a whopping $50.40 — was paid to Edison Electric Light Company 140 years ago this week on Jan. 18, 1883. A decade later, people were still not convinced electricity doesn’t impact sleep or make you sick. We pull three story-sharing ideas from the past to help you reach today’s consumers.

Three Ways StoryConnect Strengthens Your Story
At StoryConnect, rural telco and electric utility communicators swap stories, share inspiration and connect with peers. Never been? Discover some of the sessions and networking opportunities featured this spring, and learn three ways the conference supports your storytelling skills and strengthens your peer network, too.

Resolve to Plan Social Media Stories in 2023
While power restoration updates and community events are a hefty part of your social media activity, long-range planning forms the backbone of a successful social media content plan. Get tips from Pioneer Social’s utility storytellers.

A Decade of Storytelling Connections
January marks the 10th anniversary of the launch of Rural Telco Magazines, when telcos across the south banded together with shared content to balance local storytelling. Learn how the mission-focused magazines were created and continue to evolve to meet community needs.