Month October 2023

Calix Takeaways: Focus on Heroes, Foggy Nights and Service
Make subscribers heroes, find foggy night scenarios and focus on service, not speed. Those are a few of the broadband storytelling ideas StoryConnect hosts Andy and Megan share from the 2023 Calix ConneXions Conference. Read their top broadband storytelling takeaways from last week's event!

Save Time and Energy with Artificial Intelligence Tools and Message Management
Every fall public power communicators across the Northwest meet up to trade ideas and find cooperative solutions at the Northwest Innovations in Communications Conference, organized by the Northwest Public Power Association. We asked a first-time attendee to share his top takeaways from the event.

Facing a Social Media Crisis? Here’s How to Come Out on Top
Social channels and the ability of individual opinions — true or not — to spread like wildfire online, drastically changed the crisis communications landscape. After joining a session by crisis communication expert Molly McPherson, Katie Norris shares what she learned about identifying warning signs and how to respond to a social media crisis in the ever-changing online landscape.

Four Prompt Tactics to Make Artificial Intelligence Work for Your Utility
Artificial intelligence can help you brainstorm ideas, develop a strategy and shorten existing content. Prompts are the directions or questions you give AI. The more specific the prompt, the better the results. Use these four tactics to prompt AI and boost your productivity.