What You’ll Learn Tombigbee Electric Cooperative was early to the game on fiber optics. What can other electrics learn from Tombigbee’s Freedom Fiber service? Guest Speaker Steve Foshee Show Notes Transcripts have been lightly edited for clarity and readability. Andy Johns: What can electric cooperatives learn about getting into the broadband business from freedom FIBER? […]
Meet Pioneer Social, a robust social media management software platform built specifically for public power utilities. It is packed with industry-relevant content that’s ready to share to all your social channels within seconds.
What You’ll Learn The demand for broadband was there, but Joe Wheeler EMC (Trinity, Alabama) needed approval from its membership to enter the business. In this episode, Director of Communications Michael Cornelison talks about the actions his electric cooperative took to inform members and hold an election to change the company bylaws. Guest Speaker Michael […]
What You’ll Learn In the summer of 2019, Director of Communications Patricia Contic and her team at Morristown (TN) Utility Systems were set to launch a company-wide rebranding effort. And then someone launched a DDoS attack on their network. In this episode, Patricia talks about how they managed the public backlash, deleted their Facebook page […]
What You’ll Learn Appalachian Electric Cooperative in New Market, Tennessee, did its homework before deciding to enter the broadband business — what Director of Member Services Mitch Cain calls “the largest investment our cooperative had ever made.” In this episode, Mitch talks about what led to AEC’s decision to offer broadband, and how finding the […]
What You’ll Learn If your company wants to reach its goals, improve its results and become more competitive, the Baldrige Framework provides a system for moving you toward excellence. In his presentation to on the conference main stage, Keiffer dove deep into the Customer Focus leg of the Leadership Triad, exploring how customer expectations, engagement […]
What You’ll Learn When Arkansas Valley Electric Cooperative wanted to get into the broadband business, they created the Wave Rural Connect brand. How did they do it and what are the advantages of building a new brand? Guest Speaker James Ratterree
What You’ll Learn Riverstreet is offering a broadband only package under the Opti-Fi brand. How is the brand being recieved? This episode also includes a discussion about tactics for online ad tactics. Guest Speaker Wes Triplett
What You’ll Learn Updating one of the year’s most popular episodes, Scott Meyer of Innovative Systems shares summer quarter viewership numbers showing which channels are the most and least popular rural viewers. Guest Speaker Scott Meyer Show Notes Transcripts have been lightly edited for clarity and readability. Andy Johns: What can the latest data teach […]
What You’ll Learn NineStar Connect has launched “The Idea Co-Op” for business startups, remote workers and other people in need of work space. How did the make it a reality? Guest Speaker Jill Snyder
What You’ll Learn RocketFiber has used social media platforms such as Instagram to present a fun and engaging brand. How do they approach these channels? Guest Speaker Rachel Wujek
What You’ll Learn NDTC was honored with a Marketing Excellence Award for its newsletter. Tammy Reierson discusses why it was the right time for NDTC to reinvest in print. Guest Speaker Tammy Reierson
