Blog

Ruralite Services Inc. has named veteran Northwest journalist Leon Espinoza as its new Editor. Espinoza was selected after a national…

Do consumers send outage complaints on Facebook Messenger only to be told they need to call an outage hotline to…

Peer editing shouldn’t trigger panic. Instead, think of it as a safety net. When you write an article, it’s easy…

Challenge yourself to make pictures that go beyond mere records of someone doing something. See if you can capture a…

You’ve queried, researched and prepared. Now it is time to interview the subject of your profile article. Here is a…

In an age of diversified power supply, electric scams and environmental policies, empowering members with quality information is critical. Responding…

As utility communicators, some of our greatest inspiration comes from our peers’ success. NRECA’s 2017 Spotlight on Excellence Awards celebrated…

We love brainstorming creative ways to recognize holidays on social media. To honor linemen this year, we created a looping…

Everyone has a story, and profile writers help tell these tales to the world. You can, too. Here is the…

We’re highlighting best practice tips from NRECA’s 2017 Spotlight on Excellence Award winners. First up is Geoff Oldfather, manager of…

Prepay programs—and the energy awareness the programs build—drive consumers to use less energy. Use these best practices to energize your…

Consider each message your utility wants to share. Some work best in print, while other messages should also be shared…