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    Broadband, Broadband Expansion, Broadband Marketing, Marketing Campaigns

    Five Ways to Compete Cooperatively 

    Competition may be new for electric and telco cooperatives, but the local trust that built your reputation remains your strongest…

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    News, Pioneer News

    Utility Pioneers Get $178,000 in Cooperative Perks

    Since Pioneer Utility Resources was founded in 1956, more than $2.5 million has been returned to our members. The tradition…

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    Marketing, Marketing Campaigns

    Mahalo for Wearing Masks

    Learn how the #UtilityPioneers at Kaua’i Island Utility Cooperative, Hawaii, used mask mandates as an opportunity to support local businesses…

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    feature examples and editorial inspiration, News, Pioneer News

    Alyssa McDougle Joins Editorial Team

    Meet Alyssa McDougle, Pioneer’s new editorial assistant. Since joining our team in March, Alyssa has formed solid connections with both…

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    Inside the Magazine

    Inside the Magazine: July

    Discover how our members are communicating with their readers in the July editions of Ruralite, Florida Currents, and Currents magazines.

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    News, Pioneer News

    Pioneer Utility Resources Acquires WordSouth

    Leaders of the 2 companies saw the move as an opportunity to enhance the offerings of both organizations, making them…

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    Marketing, Marketing Campaigns

    Tired of 2020? Focus on 2021

    It’s been quite a year. If you—like many of us—are tired of the roller coaster that is 2020, take a…

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    Writing

    4 Ways to Crack Writer’s Block

    At some point every writer faces the challenge of coming up with the right words. Here are 4 tried-and-true ways…

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    Inside the Magazine

    Inside the Magazine: June

    Discover how our members are communicating with their readers in the latest pages of Ruralite, Florida Currents, and Currents.

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    Community Engagement

    Webinar: Media Relations 101

    As the number of journalists decline, public power communicators face new challenges when trying to get coverage of utility activities.…

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    Photography

    Photography in the Time of COVID-19

    The greatest shots happen when we trespass others’ personal space and capture the unique beauty of the human personality. But…

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    Writing

    How to Listen

    As writers, we need to do 3 essential things: read a lot, write a lot, and listen well. Freelance writer…

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    Crisis Communications

    Reporting Tips for a Social-Distance World

    A freelance writer asked us for phone interview advice last month, so we turned to the experts: the NewsData reporting team.…

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