What You’ll Learn Rolando Benitez helps lead Carroll EMC‘s outreach to Spanish speaking members by providing them with materials in their native language, as well as seeking out community leaders. Guest Speaker Rolando Benitez Show Notes Transcripts have been lightly…

What You’ll Learn Pioneer’s Digital Media Strategist & Marketing Consultant Tina Potter dishes out a baseline understanding of what targeting strategies are available in digital advertising and how utilities and ISPs can use them. Guest Speaker Tina Potter Show Notes…

What You’ll Learn Scott Peters, General Manager and CEO of Columbia REA, discusses his journey from communicator to general manager. Guest Speaker Scott Peters Show Notes Transcripts have been lightly edited for clarity and readability. Intro: A production of WordSouth…

What You’ll Learn With a large workforce spread around remote parts of Alaska, Sabrena Combs and her team at Matanuska Electric Association use short video casts to communicate with staff. Guest Speaker Sabrena Combs Show Notes Transcripts have been lightly…

What You’ll Learn Flathead Electric Cooperative Multimedia Design Specialist Sharilyn Fairweather recaps her session “What the Font?” — a look at how consistent (and inconsistent) typography represents your brand. Guest Speaker Sharilyn Fairweather Show Notes Transcripts have been lightly edited…

What You’ll Learn Hood River Electric & Internet Cooperative CEO and Pioneer board member Libby Calnon is a proud member of a trend that has communicators and marketers getting more opportunities to become executives. Why is that trend important, and…

What You’ll Learn Will O’Donnell shares takeaways from the panel he moderated at NWPPA’s NIC event. The panel was called “Building A Digital Bridge — Engaging Consumers During and After the Pandemic.” Apologies in advance to the cruise industry. Guest…

What You’ll Learn Suzanne Olson at Orcas Power & Light Co-op shares how her utility is telling the story of electric vehicles by taking members on an EV road trip. Guest Speaker Suzanne Olson About Our Guest Suzanne joined OPALCO in…

What You’ll Learn Scott Meyer, Director of Marketing with Innovative Systems, stops by to discuss the latest trends and viewership stats for TV providers in Rural America. This episode was recorded live at the NTCA Fall Conference in Nashville. If…

What You’ll Learn Coweta-Fayette EMC launched the STEM Teachers Alternative Energy Summer Adventure to help local teachers teach about the future of energy in their classrooms. Guest Speaker Maggie Reenstra Show Notes Transcripts have been lightly edited for clarity and…