Episode Category The StoryConnect Podcast
Rural TV Trends

What You’ll Learn Scott Meyer, Director of Marketing with Innovative Systems, stops by to discuss the latest trends and viewership stats for TV providers in Rural America. This episode was recorded live at the NTCA Fall Conference in Nashville. If…
Teaching Teachers About Energy

What You’ll Learn Coweta-Fayette EMC launched the STEM Teachers Alternative Energy Summer Adventure to help local teachers teach about the future of energy in their classrooms. Guest Speaker Maggie Reenstra Show Notes Transcripts have been lightly edited for clarity and…
Advocacy — Exploring the Customer Experience

What You’ll Learn On this last episode of “Journey — Exploring the Customer Experience” our guests discuss making customers your company’s greatest fans. What’s their secret to creating lifelong subscribers? It’s simple: listening to customers and recognizing their loyalty. Show…
Retention — Exploring the Customer Journey

What You’ll Learn The purchase stage is just the beginning of the customer relationship. It can also be the end of the relationship if service providers fail to engage and connect with the customer after the purchase. Implementing a retention…
Purchase — Exploring the Customer Experience

What You’ll Learn Every step of the purchase process needs to be easy and low effort for the customer to drive customer satisfaction. But is this easier said than done? Our guests discuss ways they serve their consumers well at…
Evaluation — Exploring the Customer Experience

What You’ll Learn During the evaluation stage of the customer journey, consumers may get bombarded with questions and doubts as they are researching your service. How can companies provide content and tools that inform and educate consumers about their service…
Awareness — Exploring the Customer Experience

What You’ll Learn On this episode of StoryConnect: The Podcast, Carrie Huckeby discusses the awareness stage of the customer journey. It’s not enough that your company has a great product. Customers need to find your company and have a good…
Journey — Exploring the Customer Experience

What You’ll Learn This episode of “StoryConnect: The Podcast” begins a special six-part miniseries exploring the customer experience. Each stop on the journey is important to have a great customer experience. But first, what is the customer experience? Show Notes…
Employees Help Create a Stimulus for Local Businesses

What You’ll Learn Minburn Communications helped it’s community recover from the COVID-19 economic slump by providing incentives for employees to shop local. Guest Speaker Kristi Petersen Show Notes Andy Johns: More than a year into the pandemic, what are some…
Highlights of the Annual Rural Video & Broadband Industry Study

What You’ll Learn Innovative’s annual study uncovers insights on keeping video service going, offering speed increase trials and much more. For the full report, email scottm@innovsys.com. Guest Speaker Scott Meyer Show Notes Transcripts have been lightly edited for clarity and…