Episode Category The StoryConnect Podcast
Making Boring Stories Interesting

What You’ll Learn Geni Whitehouse left a career in an accounting firm to help people tell their stories in a more interesting way. She says one key to making your stories more interesting is to understand the four types of…
Activating Your Members for Advocacy

Now that the rules have been finalized, Dereck DeVries, of Vantage Point, shares the latest on what marketers, communicators and executives need to know about the where, what and when of broadband labels.
How Do You Know What People Think About You?

Now that the rules have been finalized, Dereck DeVries, of Vantage Point, shares the latest on what marketers, communicators and executives need to know about the where, what and when of broadband labels.
Everything Coming Together to Give You a Competitive Advantage

What You’ll Learn From harnessing net promoter scores to refining your strategic marketing plan, Schurz Communications CTO Tom Williams shares highlights from his speech at Calix ConneXions 2023. Guest Speaker Tom Williams Show Notes Transcripts have been lightly edited for…
Delivering an Excellent Customer Experience

What You’ll Learn Wi-Fi wizards and tour guides are part of how the Jade Communications team powers up the customer experience. Get takaways from the team’s session at Calix ConneXions 2023. Guest Speaker Josh Wehe and Jordan Wehe Show Notes…
What Are Some of the Major Takeaways From the 2023 Calix ConneXions Conference?

What You’ll Learn Make subscribers heroes, find foggy night scenarios and focus on service, not speed. Those are a few of the broadband storytelling ideas StoryConnect hosts Andy and Megan share from the annual Calix software conference. Show Notes Transcripts…
Promote Your Pod: How To Grow Your Listening Audience

Blue Ridge Energy promotes its "Unplugged" podcast on streaming audio stations like iHeart Radio and MLB At Bat in an effort to meet potential listeners where they already are. Jacob Puckett describes the approach, as well as his perspective on why "every listen matters.”
Truck or Treat!

What You’ll Learn What’s the only thing some children like more than candy? Big trucks! At Ravalli Electric Co-op, Melissa Greenwood combined both to bring out families in her Montana community to engage with their utility and other local business…
Is Your Brand Iconic?

Bryan Rader discusses what it means for a brand to be "iconic" and how broadband providers can take steps in that direction.
How Can a Podcast Strengthen Your Story?

Lean into your personality, and don't focus on the numbers. That's the advice of veteran podcaster Carrie Huckeby. She shares how the Tennessee Broadband Association uses its podcast to tell its story, with tips on ways audio storytelling can help utilities reach new audiences.