Episode Category The StoryConnect Podcast
Is Nextdoor a Good Social Media Option for You?

EWEB is one year into trying out Nextdoor as a communication tool, and they are seeing good results due to the platform’s focus on geographic filters.
Broadband Labels Deadline Insights

With about two months to go before the Oct. 10 broadband label deadline, Dounia Chikhoune, from JSI, shares insights about on what she's seen big and small ISPs do to be ready.
SEO’s Not Dead in North Carolina

SkyLine/SkyBest doesn't let the fact that they are a member-owned telephone cooperative in the North Carolina mountains stop them from fighting hard against big competitors in the search rankings. Edward Hinson shares examples of what they’ve done to move up in the rankings and why it’s worth it.
Putting Pets to Work in the Office

What You’ll Learn Employees at Columbia REA are allowed to bring their pets to work. CEO Scott Peters says it’s a beneficial policy as long as you “paws” to think about the guidelines first. Guest Speaker Scott Peters Show Notes…
Broadband and Bigfoot: Building Engagement into Your Service Strategy

What You’ll Learn Storytelling is a HUGE component of broadband marketing. But how can you make a technical subject engaging and memorable for your community? Kelly Burns, marketing manager at CTC in Minnesota, tells us how Bigfoot, its own Gig…
Harnessing Your Personal Experiences to Improve Broadband Programs

What You’ll Learn Speed is so 2020. To connect with today’s broadband subscribers you need data-driven storytelling, persona-based service tiers and the know-how to read digital body language. Calix’s Naylor Gray shares insights from the 2024 update of Calix’s e-book,…
The ‘Rural Mural’ Program

What You’ll Learn Flint Energies has started a matching grant program with artists and community groups to paint murals in towns around its service territory. In addition to adding beauty to the community, they’re seeing positive economic impacts. Guest Speaker…
Cram the Van — A Community Fundraiser Becomes a Storytelling Powerhouse
What You’ll Learn Hear how a Kansas utility delivered 159 TONS of food with a branded van, school competitions and coordinated, consistent messaging over the last 10 years. Guest Speaker Alli Conine Show Notes Transcripts have been lightly edited for…
Line Life – Giving Students a 40-foot View of Utility Careers

What You’ll Learn Want more people to apply for lineworker jobs? Show your story to high school seniors! Learn how Community Electric Co-op’s “Day in the Life of a Lineworker” student experience raises awareness of utility career paths and lineworker…
Boosting Member Engagement with Youth Programs

What You’ll Learn Starting in kindergarten, the team at Oklahoma Electric Co-op offers educational programs to students throughout their school experience. Hear how the programs developed and why engaging children became a strategic focus for the utility over the last…